Volvo reveals the EX30 Cross Country

We are Volvo Cars and we hail from Sweden. Home of deep lakes, endless forests, great mountain ranges, some of the harshest winters on the planet – and some of the best and most enjoyable cars ever made. To wit, today we unveil not only the new Volvo EX30 Cross Country, but a whole new experience to go with it.

Revealed today as part of a literal fireside chat including outdoor equipment brand Fjällräven at a secluded winter cabin in the north of Sweden, the EX30 Cross Country is designed for people who want big experiences from their small, fully electric SUV.

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It takes the successful recipe of the EX30 and adds rugged ingredients, making it perfect for the growing number of people who want to explore beyond their crowded cities – come rain, come shine, or when everything is covered in snow and ice.

"We launched our first Cross Country car over 25 years ago, and this concept of durable and all-weather cars is core to the Volvo brand,” says Jim Rowan, our CEO. “In Sweden we face harsh winters, but we also like to make the most of them by getting out and exploring our amazing nature, even when it’s minus 20 Celsius outside. That’s why we want to deliver a fully rounded experience, not simply a car, to our EX30 Cross Country customers."

We think that ‘Cross Country’ should be an experience, not just a car, so alongside the EX30 Cross Country we’re also launching a new experience package for customers who buy the car, with access to accessories, gear and information aimed at giving you the full potential to explore the great outdoors.

The small print

• Range according to the realistic WLTP driving cycle under controlled conditions for a new car. Real-world range may vary. Figures are based on preliminary target.
• Charging times are dependent on factors such as outdoor temperature, current battery temperature, charging equipment, battery condition and car condition.